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To Everything There Is a Season: How to Make the Most of Your Podcast Through Strategic Timing
Mastering podcast timing is crucial for engagement and success. Read on to learn how strategic release schedules can make your podcast stand out.
Frame it Up: How to Make Your Interview Podcast Stand Out
Jen Moss shares a secret weapon for podcasters: framing devices. Transform your interview show from overlooked to unforgettable with strategies that make every episode a must-listen.
Brand Superpower: The Secret Ingredient to a Standout Podcast
Embark on a journey to podcasting excellence by delving into the heart of your brand’s superpower. This unique strength is more than a feature—it’s the essence that sets your podcast apart in a crowded marketplace. Whether it’s creativity, innovation, or exceptional service, discover how your superpower can not only define but also magnify your podcast’s impact, creating a lasting connection with your audience and solidifying your brand’s identity.
Listen to the Winner of JAR’s International Women’s Day Pilot Competition
International Women’s Day … Listen to the trailer for A Touch of Hysteria by Ann Kane Plus, an exciting announcement for emerging women podcasters!
Why Brands Need Journalists on their Podcast Production Teams
This blog post delves into the indispensable role of a journalistic approach in branded podcasting, advocating for authenticity, rigorous fact-checking, and meaningful audience engagement. It underscores the value of including diverse perspectives and the impact of true storytelling on brand perception, illustrated through compelling examples and historical references.
How to Write Episode Titles and Descriptions to Grow Your Podcast Audience
Before a podcast listener ‘hits play’ on your show, they have to decide to listen to your show - and they have to find your show. Episode titles and descriptions can help or hinder you in these critical moments in your customer journey.
From Billboards to Earbuds: The Tipping Point of Branded Podcasts
Explore the groundbreaking strategy behind the "Daredevil" billboard campaign and its lessons for branded podcast success. Uncover how targeted engagement, interactive content, and social media can turn your podcast into a cultural phenomenon.
How Creativity Can Elevate Your Brand Mission: Lessons from the Love Child Brand and Amazon’s Small Business Podcast
Discover how creativity shapes brand success. Roger Nairn recounts the journeys of Love Child Organics and Amazon, highlighting the impact of authenticity and mission-driven storytelling in engaging and growing an audience.
Walking the Line Between Creativity and Brand Success in Podcasting
Discover the secret behind creating podcasts that captivate audiences and meet business goals through the "Infernal Communication" success story.
Great Podcasts are Good for Business
Roger Nairn on why a well produced podcast can be good for driving business results.
5 Podcasts for Crushing Your New Year’s Resolutions
Did you set a 2024 New Year Resolution? Here are 5 podcasts that will help you achieve it.
2024 Branded Podcast Predictions from JAR Audio’s Leadership
With the New Year comes a fresh start and a world of possibilities. What will 2024 hold for branded podcasts? Here’s what our leadership team thinks.