Vancity

Connecting With Our Cities

Providing Support During The Pandemic with Vancity

The Business Problem

With Good Money, we were faced with the challenge of launching a podcast mid-pandemic that delivered must-have knowledge to listeners and exceptional quality despite being made in a time where we were 100% remote.

The Solution

When Vancity approached us, we knew we were entering a congested category during unprecedented times. In order to succeed, we’d have to create something meaningful and technically exceptional for their brand.

Our process was entirely virtual, from brainstorming to host sourcing and onboarding, and required unprecedented ingenuity from our team.

Thanks to the hard work of all involved, the result was a podcast packed with “financial news you can use” that positioned Vancity as a source of education and inspiration for listeners everywhere.

The Results

Engagement

  • 95% Listen-Through Rate