with Steve Pratt, Author of the hit book Earn It

Tag: branded podcasts

A collage featuring This is Small Business (Amazon), Dirty John (Netflix), and Talking Dead (AMC), highlighting how podcasts and TV are increasingly interconnected.
Podcast Strategy

How Podcasts and TV Series are Hooking Up and Making Media Babies

Podcasts and TV shows are no longer separate entities—they’re converging in creative, powerful ways. From behind-the-scenes companion podcasts to TV series born from audio storytelling, these two mediums are working together to deepen engagement and build fan loyalty. Here’s how podcasts and TV are creating transmedia magic.

Read More »
A person is analyzing complex data on a computer, indicative of the detailed performance metrics review essential in podcast production for enhancing content strategy.
Podcast Marketing

The Ultimate Guide to B2B Podcasts in 2024

Branded podcasts are more than just a marketing tool; they are a powerful way to engage directly with business audiences, providing unique insights and building deep connections. This guide offers a comprehensive look at the elements necessary to develop a successful B2B podcast, from understanding your audience to measuring success, all through the lens of industry experts at JAR Audio.

Read More »